THE
Work.
7+ years of branding, UI/UX, AI design, motion, and creative direction.
Full creative direction for a corporate gifting e-commerce brand — from packaging to digital campaigns to UX.
Krossover Gifts
E-commerce platform design and brand identity for a premium gifting brand.
Shanghai Gifts
Designed by nature, refined by purpose — a restrained eco-gifting brand with editorial minimalism.
Ecora
A fashion-led corporate gifting brand — premium leather lifestyle essentials, styled with intention.
Maison Valér
Hydration made smarter — a tech-forward smart drinkware brand with MagSafe innovation at its core.
SIPPLE

AI Creative Direction — Midjourney v6.1, Veo3, Seedance, Flux, ElevenLabs. From prompt to polished campaign.
AI Creative Direction

Premium packaging design and print-ready editorial catalogues for 100+ corporate B2B clients.
Packaging & Print

High-performing reels, product videos, and social media content that drives engagement at scale.
Social & Motion

Curriculum design, teaching materials, and UI/UX training for 100+ design students at KELTRON.